Ideas for the
next version
of your business.

Practical thinking about search, websites, advertising, branding, AI and building businesses in the UAE.

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2 articles

SEO20 AUG 20267 min read

Google August 2026 Spam Update: What It Means for Your Website and SEO

If your traffic charts have looked a little jumpy this week, you’re not imagining it. On August 18, 2026, Google confirmed it had started rolling out…

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Branding20 AUG 20265 min read

Brand before logo: what to decide first

A logo is the last thing a brand needs and the first thing most people ask for. Start with the decisions that make it work.

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the easy part.

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Ideas for the next version of your business.

Articles

Google August 2026 Spam Update: What It Means for Your Website and SEO

Brand before logo: what to decide first

Ideas are the easy part.

Ideas for the
next version
of your business.

Ideas are
the easy part.